The market demand for whiteboard paper continues to grow and the future development will be stable and positive
White board paper is a kind of cardboard that is white and smooth on the front and mostly gray on the back. Whiteboard paper has been processed by multi-roller calendering and has the characteristics of uniform thickness, tight texture, smooth paper surface, and strong paper. Its moisture content is generally around 10%, and it has a certain degree of stretchability.
Whiteboard paper is widely used in packaging fields such as medicines, clothing, toys, electronic products, food, cosmetics, etc. It can also be used to make greeting cards, playing cards, desk calendars, etc. As my country’s economy continues to grow, national consumption levels continue to improve, and the logistics industry continues to develop, the market demand for whiteboard paper continues to grow, driving the production of whiteboard paper in my country to continue to increase. my country’s whiteboard paper production exceeded 13 million tons in 2013 and will exceed 15 million tons in 2022. The compound annual growth rate from 2013 to 2022 is approximately 1.6%.
According to the “Whiteboard Paper Processing Industry Investment Feasibility Analysis Report in 2023” released by the Industrial Research Center, from the perspective of the downstream market, As the level of the national economy continues to improve, per capita disposable income continues to grow, and the penetration rate of cosmetics increases, the cosmetics industry is developing rapidly. Data released by the National Bureau of Statistics show that in the first half of 2023, retail sales of cosmetics products were 207.1 billion yuan, a year-on-year increase of 8.6%. The demand for cosmetic packaging boxes will continue to grow, and the demand for whiteboard paper will also continue to rise.
The main raw material of whiteboard paper is waste paper pulp such as newspapers and book paper. According to data released by the China Paper Association, my country’s waste paper pulp output will be 59.14 million tons in 2022, an increase of 1.7% over the previous year. As my country’s environmental protection supervision continues to strengthen and production technology continues to advance, my country’s waste paper recycling rate and utilization rate have also continued to increase. In 2022, my country’s waste paper recycling rate will be 53.1%, and the waste paper utilization rate will reach 53.5%. The total amount of recycled waste paper 65.85 million tons, an increase of 1.5% over the previous year. These provide sufficient raw materials for whiteboard paper production.
In the past two years, affected by shrinking demand, rising prices of raw and auxiliary materials, and the COVID-19 epidemic, the production costs of the paper industry have increased and profit margins have decreased, which has adversely affected the development of the industry. With the opening up of epidemic prevention and control policies and the strengthening of national consumption willingness, the whiteboard paper industry will develop steadily and well in the future. At present, domestic whiteboard paper manufacturers include Shandong Chenming Paper Group Co., Ltd., Shandong Huatai Paper Co., Ltd., Guangdong Guanhao High-tech Co., Ltd., Shandong Bohui Paper Co., Ltd., and Changle Century Sunshine Paper Co., Ltd. Company, Zhejiang Yongtai Paper Group Co., Ltd., Hangzhou Yongli Paper Co., Ltd., etc.
Industry analysts said that with the continuous improvement of national income levels, the growing willingness to consume, and the continuous development of the logistics packaging market, white card The demand for paper will continue to grow and has good development prospects. White cardboard manufacturers need to increase capital investment, optimize production processes, update production equipment, improve product quality, increase production efficiency, reduce production costs, and promote the sustainable development of the industry.